Last weekend, I walked into a bar and saw people smoking inside. My first reaction: “Why aren’t the bouncers stopping them?” My second reaction: “Why are those cigarettes in cool colors?” I then walked up to these smokers and realized they were smoking E-cigarettes. I have seen them before because my dad tried them to quit a few years ago (he said they didn’t help). But back then, they just looked like long plastic pens. The E-cigarettes these people were smoking came in different colors and they were proud to show them to me.
After they showed me their different E-cigarettes that came in pink, white, black and blue, I blatantly told them that those will not help them stop smoking and there haven’t been enough studies to know if what they are inhaling and exhaling will cause harm. Their responses were along the lines of “At least I’m not smoking a real cigarette.” Although this is a common excuse used by those that smoke e-cigarettes, they are still smoking where and when they would normally be prohibited from doing so. The “freedom” to smoke where you want and the belief that this will help them quit are what grabs consumers, however, a quick Google search shows me that E-cigarette brands acknowledge in small print that they are not a cessation product and are marketing themselves as a new and stylish way to smoke. Read More